Total reported sales for all relay categories in North America for the second quarter of 2017 were 8% higher than reported in the previous quarter and up 10% from the same quarter of 2016. Sales units for Q2 2017 came in 1% better than units sold in Q1 and 13% more than Q2 of 2016.
The total booking dollars reported for all relay categories in North America for Q2 2017 were above the previous quarter by 10%, and up 20% from Q2 2016’s total bookings. The second quarter’s book-to-bill ratio for dollars was 1.030. Booking units in Q2 2017 ran 10% above Q1. The second quarter’s book-to-bill ratio for units was 1.065.
In the second quarter of 2017 compared to the first, sales were up in dollars for EMRs and SSRs. Units for EMRs increased while SSRs moved lower. ASPs were up for both EMR and SSRs. In total dollars rose than 8% and units were 1% while the ASP was 7% higher. When compared to the second quarter of last year EMRs and SSRs were higher in dollars and units. ASPs declined for EMR and SSR. In total, dollars were up 10% and units 13% higher with an ASP 1% lower. This year to date compared to last, shows EMRs and SSRs up in units and dollars with a falling ABP. In total, dollars rose 6% and units improved 14% with booking prices 8% lower.
Sales Growth By Relay Category
Booking dollars and units moved higher in Q2 compared to Q1 for SSRs and EMRs. In total booking dollars and units rose 10% with a nearly unchanged ABP. The comparison to Q2 of 2016 shows dollars and units up for EMRs and SSRs. All in, dollars rose by 20% with units 9% stronger. The ABP for EMRs rose 9% while SSRs dropped 21% and the total was up by 10%. This year to date compared to last, shows EMRs and SSRs up in units and dollars with mixed ABP results. In total, dollars rose 17% and units improved 7% with booking prices 10% higher.
Bookings Growth By Relay Category
The graph below shows total quarterly indexed sales and bookings in dollars and units for the reported data. Sales dollars and units started a downward trend through the end of 2015, then improved the first three quarters of last year to drop in Q4 and improved in Q1and Q2 this year. Booking dollars and units followed a similar trend with an upturn in Q4 of 2015 that ran through 2016. In 2017 booking dollars and units dropped in Q1 and recovered in Q2.
The overall indexed selling prices had general moved higher until the second half of 2015 when the trend seemed to reverse. Indexed booking prices also trended upward until the second half of 2015 and then booking prices trended significantly lower than selling prices.
Book-to-bill dollars dipped to a low in the Q3 of 2015 and have trended higher since. Book-to bill units broke higher the second quarter of 2015 and have been mostly over 1.0 since. The ratio of average booking to selling prices has general moved higher until Q1 of 2015 when the trend changed downward and in Q2 of 2016 it started heading up.